If you don’t tell your sustainability story, someone else will tell it for you
Sustainability reporting has emerged as a common practice for many organizations around the world. Stakeholders from customers, investors and employees are asking businesses for increased transparency. Demand from stakeholders has grown to the point where if a company does not report, they will often find the information they seek on their own, creating a missed opportunity for the company to share the great work they are doing to drive sustainable growth.
To be successful in a sustainability reporting program the right people and support is needed in early stages. Creating a sustainability mindset across an organization is key for future successes. C suite involvement is essential to the success of a sustainability reporting program, as it sends a strong signal across the company that the initiative is important.
Video: Experts discuss the value of sustainability reporting
Watch the short video below for tips for starting a new sustainability reporting program, including why you should report, who should be involved and the importance of knowing your audience and goals.
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